Paige Doherty — From a Tweet to a Book, How To Get in Touch With Anyone, & Value-Add Investing
Paige is the founding partner at Behind Genius Ventures and the author of Seed to Harvest.
On the show today is Paige Doherty. Paige is the founding partner at Behind Genius Ventures and the author of Seed to Harvest. Behind Genius Ventures is a "Gen Z Fund" that invests in early-stage startups. Seed to Harvest is an illustrated book that explains venture capital in a way that even kids can understand.
I wanted to bring her on because she raised an entire fund primarily through Twitter, which really showcases the power of an audience.
You'll hear about how she helped kickstart the viral EyeMouthEye 👁👄👁 movement, her cold email outreach that's led to getting in contact with influential and famous people around the nation, and what she's seeing in her portfolio of early-stage SaaS companies.
Sponsored by SavvyCal — SavvyCal is a new scheduling tool that prioritizes the recipient's scheduling experience. If you’re okay with sending out a generic link that forces the recipient to jump through a few hoops to meet with you, SavvyCal probably won’t be a good fit for you. But if you care about providing an enjoyable experience for anyone booking a meeting with you, they're worth checking out. Create a free account at savvycal.com/eim and also get your first month of a paid account free by using the code EIM.
If you've got a question or takeaway you want to share from this episode, you can do so in theSwipe Files community. You can chat with guests of the podcast as well as a bunch of other top-notch marketers. Join a community that will help you do your best work and be prolific. Check it out at swipefiles.com/membership
I write an occasional newsletter about cutting-edge, comprehensive, and sometimes even crazy marketing ideas. Subscribe to become a better marketer, one idea at a time atswipefiles.com You can also get my free newsletter Marketing Weekly. It's a curated digest of the best marketing content in your inbox every Sunday morning.
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts or your podcast player of choice? It takes less than a minute and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!
Looking for marketing jobs? Check outHey Marketers, a free job board I created just for marketing jobs.
"If you want to fast track your marketing and improve your websites and emails, you'll want to sign yourself up to Swipe Files."
Jason Resnick Founder & email marketing expert
“Working on a few website updates and Swipe Files has been a fantastic resource... easily worth the $99/year!”